Many people find the Jeunesse Global story almost difficult to believe. The company was founded in September of 2009 by a retired Florida couple. Just 8 years later, it would be one of the dominant international players on the global health and beauty scene. How did a company of such humble beginnings soar to such towering heights?
The answer lies in the fact that the company’s founders, Randy Ray and Wendy Lewis, were no ordinary Florida snowbirds. On the contrary, the couple had built an entire career out of founding and growing some of the most successful direct-marketing businesses in the North American health and beauty sector.
By the time the couple decided to found Jeunesse Global, mostly as a way to simply alleviate the boredom of retirement, they ranked among the most expert and skillful entrepreneurs in the United States. It is, then, perhaps not so surprising that Jeunesse Global quickly found wild success.
But from the beginning, Ray and Lewis were intently focused on creating the most revolutionary and effective products possible. One example of that drive can be seen in the company’s Luminesce skincare lotion and moisturizer. Luminesce serves well as a moisturizer, containing the usual ingredients, like aloe vera, that help with restoring sun-damaged and dry skin.
It is in what else Luminesce does, however, that it really shines. The lotion contains the Jeunesse secret ingredient, which is simply known as APT-200. This substance was developed by scientists working on behalf of Jeunesse Global, for use specifically in the company’s products. APT-200 has been clinically proven to reduce the number of wrinkles currently on a user’s skin while also preventing the formation of new wrinkles. It is also able to restore elasticity that has been damaged by the inevitable insults of time.
Luminesce has proven to be one of the company’s most popular products for these reasons. It is part of a larger basket of products that the company refers to as its Youth Enhancement System. Together with a healthy lifestyle, the Youth Enhancement System is the key tool that Jeunesse is using to create what it refers to as Generation Young.